In the start-up co-op world, the “silent phase” of our fundraising efforts are the contributions committed to our co-op's capital campaign BEFORE the campaign goes public. Success in the silent phase of a campaign is a reliable indicator of overall fundraising success, but yet we rarely ever talk about it. So, let’s talk about it! Fundraising expert Katie Novak will discuss details of the silent phase and how to know if your co-op is ready to start your fundraising efforts.
Katie Novak, principle of Katie Novak Cooperative Coaching, has helped co-ops raise over $9,000,000 since she began providing coaching to start-up grocery co-ops in 2017. She began my consulting career after record-breaking success in chairing Green Top Grocery Co-op’s capital campaign. She specialize in capital campaigns as well as owner growth and engagement. In addition, she is the co-founder of CoApp.